A Sheffield Postman - 1909

I came across this postcard a couple of days ago. It depicts a Sheffield Postman. On the reverse of the card dated 20th July 1909 it states that he is their "village postman" but unfortunately does not state which village in Sheffield. The inference is that he may have been a local celebrity given the row of medals on his uniform

 

It is a shame that there is no further information available but that often is the case with photo-cards of this nature